Successful Content Marketing: Think Like a Journalist, Then Apply SEO No comments yet

So, it’s likely that someone has recently leaned over the ‘digital’ table to you and whispered a sweet nothing in your ear…

‘Content Marketing, it’s the future of SEO, dontcha know?’

In fact, we’d go a little further than that – content marketing is SEO right now and, on top of that, it’s also a key driver for your future digital leads and new business generation. Or rather, it should be.

So, the challenge that most businesses face is now not all about whether it’s a good idea, it’s how to deliver a viable solution that works. This process starts with a joint content vision, which  Read more

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Build Your Own Website? Do So at Your Own Peril! No comments yet

Have you ever noticed one of those business card printing kiosks? There’s one at Victoria Station.

Have you ever wondered why they are rarely, if ever used?

The reason is quite simple – the cards they create are embarrassing.

Most business people would prefer to fall into a large hole in the ground should they ever have to actually consider sharing one to someone else.

Even if the business owner in question has a thick skin and doesn’t particularly care about other people’s opinions, the message these cards communicate is one of lethargy and disinterest, price before everything else. Read more

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