MORE INSPIRATION

Happy New Year from all at Ergo Digital. 2011 was quite eventful for us: from speaking at Wembley Stadium, to launching many successful websites, to sending more emails than ever before (for our clien...

The clock is ticking… and soon the final curtain will come down on what was the founding father of PPC – Yahoo! Search Marketing (nee Overture). All we can say is: the end can’t come...

Back in the early days of Pay Per Click advertising Google had one of it’s usual brainwaves. It looked at Overture (which became Yahoo! Advertising) and saw that it’s direct ‘you pay...

Whether used to generate leads, or to help with searching, web forms are arguably the most critical element in a website – yet often they are neglected to the detriment of your business. Worse, ...

When we talk with clients about SEO, we spend most of our time unpicking various untruths promoted by SEOs to unsuspecting businesses. From the ‘you’ll never have to pay again to advertise...

Ok, so you didn’t take our first advice to ‘never commit to a monthly SEO contract‘, or perhaps you found another creative way to work with your Search Engine Optimsation which didn&...

In the next few weeks, we’re going to tackle some of the key reasons why we’re SEO-sceptics when it comes to many businesses and the way in which SEO services are sold to customers. In thi...

The common response to a sea-change in a maturing industry can be very predictable, and this is true of the Internet as much as it is the ‘offline’ world because, as we’ll discuss la...

Three announcements and launches in the space of two days and the gloves are off to see who can lead local digital advertising and marketing. Whilst there’s room for all, across the web, general...

Few businesses really spend enough time on user experience. They think they do, but they don’t – they normally put their needs first and then are surprised when the response is different t...