Outdoor Play: Gardenatics

  • Developed a startup from simple climbing frames to elaborate tree houses and zip wires
  • Built the business based on digital lead generation
  • Arranged high-quality images and drone video to raise their profile
  • Managed social media and content strategy to increase rankings and reach
  • Created a regional campaign split into different product types and categories
  • Helped them grow from £0 to £200k turnover so far
  • Helped the average order size grow from £2k to £10k

5x

ORDER SIZE

Another Level

How best to display some of the finest tree houses and climbing frame builds in the UK? We used a combination of close-up and drone footage to showcase Gardenatics’ custom builds.

It makes the website stand out, differentiating from the competition and justifying the quality and value on display. It has helped them continue to win new clients across England and Wales looking for that premium option.

Content Gardenatics

Perfect Platform

What is there not to love about kids and garden play? The photos are great, settings wonderful and the structures are pretty awesome. But, to be honest, you can’t have photos of children included and then all the structures are based around the same ‘ingredients’.

So, you need to become storytellers, as tree houses and adventure play is about the joy and fun to be had by small and large adventurers as their ideas spark into life. It’s the story we tell!

Quality Posts

Tree houses and climbing frames are really easy to share, every family loves some active play. However, for Gardenatics we needed to make sure that we selected the right strategies for the right platforms.

In particular, the Pinterest channel we created for them gave great scope and leverage for the brand, as photos of builds were pinned far and wide and, given the bespoke nature of the constructions – future customers knew the best brand to help them with their garden was, of course, our client.

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