Responsive Design: 5 Reasons Why it is NOT Smart Mobile Marketing

Placebo_Responsive_DesignAs we’ve been saying for many months, Mobile is not coming, it’s here. Over 20% of your website visitors will be using a tablet or smartphone and about 30% of emails are opened on mobile devices.

Responsive design, for those who don’t know what it means, is a single website layout which automatically adapts (grows, shrinks, changes size) to suit the device viewing it. This means that one website can cater for those on large desktops all the way down to smaller smartphones.

It sounds brilliant in principle: Continue reading “Responsive Design: 5 Reasons Why it is NOT Smart Mobile Marketing”

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