The Psychology of the Oversize Button

Back in the early 1990’s, it was just text links. Menus and actions were just underlined text which pushed you this way and that throught a site. Generally blue too, they were very predictable, and yet we understood very clearly what they were and they served a good purpose.

When there were buttons on a site, they were just the standard ‘Microsoft’-looking button: small, grey and missable.

Submit Button

Not very inviting, are they?

Then, with the advent of better graphics packages, things went a bit wild. Clip Art, Bevels and Shading:
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